“Finansförbundet is Sweden's largest trade union for employees in the financial sector. ”

A group of short videos can help you target specific audiences more effectively and work better across more platforms, instead of depending on just one big film. That’s why Finansförbundet skipped the 60-second hero film and chose many short ones to connect with their audience, from YouTube to Reddit.

CREW:
Production: S/NDFILM
Client: Finansförbundet
Agency: Blomquist
Project Manager: Jennie Rudman
Art Director: Molly Rennéus
Copy: Erik Sederowsky

Director & Photographer: Mattias Andersson
DoP: Henning Sandström
Gaffer: Thomas Mets
Focus Puller: Albin Karlen
Set Design: Johan Buller
Costume & Make up: Alice Lindblad
Casting: Sync
Craft: Simon Rovan

Behind the scenes